Alexander McQueen's collections are known for both the emotional power and raw energy of his shows as well as the romantic but determinedly contemporary nature of this clothes. An openly emotional and even passionate viewpoint is realised with a profound respect and influence for the arts and crafts tradition. Alexander McQueens debut fragrance 'Kingdom' reflects this, as it was designed as a personal gift from the designer to the wearer, and is a sensual & sexual fragrance with many different sides.