Wow, 2020 – it’s been a year that we never could have imagined. As the world ground to a halt and we were confined to the four walls of our homes, we had to fill our time someway another. We found solace in self-care and fell back in love with our beauty routines, finding joy in the things that were just normal, everyday tasks pre-Covid. As we saw TikTok beauty trends explode and explored our haircare and skincare routines, we found some of our go-to products that we now can’t live without.
We’ve taken a look back over the last year, the trends, the newbies, and the reviews to get together a list of the best beauty products of 2020. Keep reading to find out more and if you don’t already have them all in your stash, add them to your haul now.
Skincare By BEAUTY BAY Soothe Paste Blemish Treatment
Way back at the start of the year, we launched our no-fuss, customisable skincare range – Skincare By BEAUTY BAY. One of our later launches was the Soothe Paste Blemish Treatment and how we ever survived before it existed, we’ll never know. The ultra-soothing, fast-acting spot treatment targets blemishes with breakout-busting ingredients (think salicylic acid and prebiotic) that reduce the size of spots and clear the post-blemish mark. Once you’ve tried it, you’ll understand the hype and never be without it.
Smile Makers The Surfer
We started off the year in the best way – by launching our first sexual wellness brand, Smile Makers. There are countless benefits of investing in your sexual wellness, from glowing skin to a generally improved sense of wellbeing. Never something to be ashamed of, we believe that making time for some me-time is a must, so why not try out The Surfer? The perfect vibrator for beginners and experts alike, the ‘fins’ of this external vibrator have been created to stimulate the clitoris. Once you try it out for yourself, you’ll never look back.
PSA Skin Light Up Vitamin C & E Flash Brightening Mask
If you haven’t already heard of the ultra-cool skincare brand, PSA Skin, then you need to get to know – ASAP. This Instagrammable brand is all about providing skincare that’s effective, whilst still being enjoyable to use. Each product is packed full of skin-loving ingredients that give results that you can see and feel, and the Light Up Vitamin C & E Flash Brightening Mask is no exception. Filled to the brim with brightening vitamin C, this mask helps to top up your glow levels in minutes. The result? Radiant, healthy-looking skin that’s free from pigmentation and dullness.
NikkieTutorials X BEAUTY BAY Pressed Pigment Palette
Perhaps the biggest beauty launch of the year, we couldn’t not mention our collab with NikkieTutorials, could we!? The sell-out NikkieTutorials X BEAUTY BAY Pressed Pigment Palette has created and approved by the OG beauty queen herself, so there’s no doubting whether you need this or not. Packed filled with 20 pressed pigment shade in all the matte and shimmer finishes you could possibly need, this palette has racked up a crazy 274 reviews from all you makeup obsessives.
Shea Moisture Jamaican Black Castor Oil Strengthen & Restore Leave-In Conditioner
There’s a reason this hair hero has a 4.7 out of 5 star rating and that’s because it leaves your tresses looking and feeling their best. The iconic haircare brand has got a formula and treatment for every single hair type, no matter if your hair is poker straight, tight coils, or anything in between. Enriched with Jamaican black castor oil (a 2020 trending ingredient) this leave-in conditioner helps to soften and smooth the hair, whilst deeply nourishing, resulting in repaired strands that are softer, stronger, and free from damage. Oh, and it smells amazing too!
Anastasia Beverly Hills Luminous Foundation
The undisputed brow Queen blessed us with a complexion product that we just can’t get enough of this year. You may have seen the Luminous Foundation on some of your favourite beauty influencers channels, because the look and finish that it provides is second to none. The buildable coverage means that it can be used for everyday looks as well as night outs, whilst the luminous finish flatters every skin type without budging, caking, or fading throughout the day. Available in fifty shades, there’s sure to be a perfect match for you.
BPerfect X Stacey Marie Carnival III Love Tahiti Palette
You guys love this collab so much that the third rendition was released this year. The latest BPerfect X Stacey Marie Palette is just as good (if not better) than the first and the second. Packed full of the bright and bold colours that you know and love from Stacey Marie, the Carnival III Love Tahiti Palette features the same butter-soft, ultra-blendable formula that you know and love. It would be rude not to complete your Carnival Palette collection, wouldn’t it!
Suva Beauty UV Taffies Palette
If you’ve been following us on Edited for a while, you’ll know just how obsessed we are with Suva’s liners, so can you imagine our excitement when their liner palettes dropped? The UV Taffies Palette features five of their iconic, pigment-packed, cake liner formulas in one palette, and the on-trend, pastel hues make it even better. Whether you’re going for a simple wing or a full-on graphic liner design, this is the palette to get you there.
West Barn Co Soap Brows
Fluffy brows has been a trend that has taken over the whole beauty world. Whether you’re a makeup lover or you prefer a fresh face, there isn’t anyone that hasn’t tried the fluffy, laminated-look brow trend. The product that’s going to get you this look? West Barn Co’s Soap Brows, of course. Quite literally soap for your brows, this little compact contains the soap you need to get that full, bushy brow finish. Simply spray with a face mist or fixing spray, rub into a spoolie, and brush the hairs up to set in place, and your brows will look their best all day long.
Jamaican Mango & Lime Mango Castor Oil
If you aren’t already familiar with the endless benefits of castor oil, then you need to check them out here. Doing everything from strengthening hair and boosting lashes and brows, to nourishing the skin and banishing dry cuticles, this hero ingredient does it all. Our go-to castor oil? Jamaican Mango & Lime’s formulas are our faves.
Sample Beauty The Equalizer Palette: Volume II
This is not your usual eyeshadow palette. Sample Beauty’s The Equalizer Palette: Volume II is made up of 30 shades, featuring 15 corresponding matte and shimmer shades for you to find and match together. The nude, rosy, pink tones of this palette means that it will create endless go-to looks and we can’t get enough of the super cute matching names.
Dr. Jart+ Cicapair Colour Correcting Treatment
This wouldn’t be a best products feature without Dr. Jart+ completing the line-up. The iconic K-beauty brand has brought us countless products that we now rely on day in and day out for great skin. Their Cicapair range works for so many skin types that we couldn’t not give it a mention. Formulated with tiger grass (or centella asiatica), the Cicapair Colour Correcting Treatment is an innovative, skin-perfecting formula that conceals as it calms and soothes. The unusual, initially green colour turns into a shade to match your natural tone when massaged onto the skin, whilst helping to conceal any redness, calm any irritation, and even out skin tone.