A Step-By-Step Guide To Perfecting The Maximal Makeup Trend

Maximal makeup is all about bold colour, fearless layering, and statement eye looks. Combining high-impact pigment with expressive blends, there are no rules here, just confidence and creativity turned all the way up.

To create looks this bold, you need palettes that can keep up. Enter our By BEAUTY BAY eyeshadow palettes. Packed with intense colour payoff and blendable textures, their shade ranges are made for building, clashing, and experimenting. Whether you’re going all-in with bright blues or mixing unexpected greens and pinks, these palettes make maximal makeup easy, fun, and always impactful. Ready to amp up your glam?

2 Maximal Makeup Trends You Need To Try

From blown-out blue eyes with icy highlights to playful pink and green looks packed with contrast and sparkle, find out how to bring the maximal makeup trend to life.

1. Blue Maximal Makeup

This blue maximal makeup look is bold, playful, and made to stand out. Bright aqua and sky-blue shades are swept across the lids and lower lash line, blended high and wide for an exaggerated, statement finish. Bursts of purple and soft pastel tones add a dreamy contrast, while flushed pink cheeks and glossy lips keep the look fresh rather than heavy.

How To Do Blue Maximal Makeup

Step 1: Using the Bright Matte 42 Colour Palette, sweep the shade Living For Lavender through the crease as your transition shade. Blend it up and out to create a blown-out, maximal shape.

Step 2: Pack the shade Daydream onto the outer corner and outer lid, then gently blend it inward to build a bold blue fade.

Step 3: Brighten and lift the eye by applying the shade White Lies to the inner lid, inner corner, and brow bone. Blend into the blues for a seamless icy-to-deep gradient.

Step 4: Add a rosy flush using the Layer Up Blusher Duo in Strawb Bonbon. Apply the silky powder high on the cheeks, then follow with the cream for extra dewy definition.

Step 5: Finish the eyes with our High-Key Volume Mascara in the shade Midnight, then add individual lashes for full, fluttery impact.

Step 7: Complete the look with our Hyper-Gloss Lip Click in shade Softie to keep the focus on the eyes while adding a glossy finish.

2. Pink and Green Maximal Makeup

This green and pink maximal makeup look leans into contrast and softness at the same time. Cool mint tones are diffused around the eyes, while bright pink accents add a playful hit of colour that lifts the whole look. The eyeshadow is blown out and intentionally imperfect, paired with rosy skin and a glossy lip for a juicy finish.

How To Do Pink and Green Maximal Makeup

Step 1: Start by applying the shade Frosted Lime from the Bright 42 Colour Palette across the lid as your base, diffusing it up to the brow bone for a fresh wash of green. Smoke the same shade along the lower lash line for extra impact.

Step 2: Using the Berries 42 Colour Palette, build the shades Manicure and Loyalty over the eyelid and outer corner, extending the shades outward to create a bold, winged shape. 

Step 3: Press Milky Way from the Mini Charms 9 Colour Palette over the green areas to add sparkle, then lightly tap Aurora over the pink shades for extra dimension.

Step 4: Add a flush of colour to the cheeks with the Layer Up Blush Duo in shade Grape Juice, blending for a soft but statement finish.

Step 5: Finish the eyes with High-Key Mascara in shade Midnight, applying to both the top and bottom lashes, then add individual lashes for full, fluttery definition.

Step 6: For an all-over glow, apply the shade Milky Way from the Mini Charms Palette into the inner corners, cheekbones, brow bone, and lips to catch the light in all the right places.

Step 7: Swipe our Hyper-Gloss Lip Click in Teddy, layered with our Jelly Lip Oil in shade Cherry for a glossy, juicy lip look.