In 2020, our very own By BEAUTY BAY skincare brand took the beauty world by storm, and it’s been a staple in skincare obsessives’ daily routines ever since… In the past three years, our bestselling Thirst Class Rich Moisturiser has gained hundreds of five star reviews, and our always-sold-out Butter Cup Cleansing balm went viral on TikTok… We launched tools, masks, and an SPF, and we also made loads of helpful bundles so that you can shop the range specifically for your skincare routine.
You’ll notice that for 2023 things are looking a little different… Because ingredients are at the core of our brand we’ve given our product names and packaging a refresh in order to shine the spotlight on the amazing ingredients they include – from barrier-repairing squalane through to skin-brightening azelaic acid. You’ll also now find a handy guide on each product box to guide you through the correct time for and order of application. But rest assured, while our packaging has a whole new look, the formulas remain exactly the same.
You can read about the ingredients in our products here, or scroll down to learn more about the new names.
Vitamin C + Niacinamide Cleansing Gel
Previously known as: By BEAUTY BAY Vitamin C Brightening Cleansing Gel
Key ingredients: Vitamin C + niacinamide
Works to: Brighten and even out skin tone
Colloidal Oatmeal + Oat Lipid Rich Moisturiser
Previously known as: By BEAUTY BAY Thirst Class Rich Moisturiser
Key ingredients: Colloidal oatmeal + oat lipids
Works to: Hydrate and replenish skin
5% Squalane, Hyaluronic Acid + Polyglutamic Acid Overnight Balm
Previously known as: By BEAUTY BAY Hydrating Overnight Balm
Key ingredients: Squalane + polyglutamic acid + hyaluronic acid
Works to: Nourish skin and aid hydration
Salicylic Acid + Niacinamide Blemish Paste
Previously known as: By BEAUTY BAY Soothe Paste Blemish Treatment
Key ingredients: Salicylic acid + niacinamide
Works to: Tackle breakouts and destress