8 Sustainable Beauty Brands You Can Shop On BEAUTY BAY

Sustainability – what was once a nice-to-have in the beauty industry is fast becoming a must-have when it comes to buying our products. Caring for our planet can start with something as simple as swapping out your disposable cotton pads for a reusable option or ditching the plastic containers for a more eco-friendly bar formula. But decoding all the ‘green’ and ‘clean’ jargon can be a bit of a challenge, so we’re here to break it down for you and decode exactly which brands you can shop right now that are sustainable on BEAUTY BAY.

Isle Of Paradise

Is there anything that Isle Of Paradise haven’t thought of? One of our fave brands thanks to their colour correcting tans in a wide range of formulas, Isle Of Paradise are also doing their bit to reduce plastic waste. Enter their refill pouches – using 81% less plastic, these pouches have been created for you to refill your existing Isle Of Paradise Tanning Water bottle, resulting in less waste going to landfill. Make sure you’re going green whilst keeping bronzed.


It didn’t take long for grüum to quickly become one of our favourite brands and the fact that sustainability is a big deal for them makes us love them even more. Having won multiple beauty awards, the hår Nourishing Shampoo Bar is a must-have for your bathroom routine. With up to 60 washes per bar, this solid shampoo skips the plastic and comes in 100% recyclable carboard packaging. Handmade in England (meaning that you’re reducing carbon emissions too), this shampoo bar works to cleanse, nourish, and hydrate your locks, all in one step. Oh, and did we mention that they’re vegan and cruelty-free too? We’re sold.

Yes To

Okay, okay, so here us out… on first inspection, we know that face wipes aren’t sustainable, but when it comes to Yes To’s Cucumber Face Wipes, they are the exception. Made from 96% natural ingredients, each wipe has been created with plant-based, compostable fibres that can be thrown into your compost bin to decompose with your food waste. What’s more is the cooling and calming cucumber formula will leave your skin feeling cleansed, refreshed, and soothed, wherever you are.


Inspired by the British countryside, Shrub are all about creating effective, sustainable, and natural formulas. If you’re looking to make conscious choices with your beauty routine, then this is the brand for you. Free from liquid plastics, each vegan, natural, and ethical product contains British-sourced ingredients that are set to transform your hair. If you’re looking for a fuss-free, results-driven hair oil, then make the Wonder Oil a must-have for your next haul. Formulated with lunaria, nettle, elderflower, and willow extract, this lightweight oil hydrates, nourishes, and smooths all hair types.

Carbon Theory

Yep, you might have already heard of Carbon Theory thanks to their viral breakout-busting cleansing bar, but did you know that they’re also committed to sustainability too? Anything in bar form helps to reduce on plastic consumption and waste, meaning not only is the Charcoal Cleansing Bar great for your skin, it’s great for the planet too. Coming inside a reusable, resealable pouch that can be used again and again, rather than binning bottle after bottle when using other cleansers. Packed full of organic charcoal and tea tree to draw out impurities and banish bacteria, this cleansing soap is the answer to all your breakout woes.

Neighbourhood Botanicals

We were sold as soon as we saw just how shelfie-worthy Neighbourhood Botanicals’ products were, but did you know they’re also committed to reducing plastic waste? Each formula is housed inside recyclable packaging, as well as being handmade in London in small batches, meaning that there’s none of the harmful emissions associated with mass production. Support small and invest in their Simmer Down Serum – a vegan, calming serum that’s infused with plant actives to help give your skin a chill-out.


Farmacy is a clean and conscious brand that believes that you reap what you sow, so they’re planting the seeds of change with their effective, eco-friendly formulas. Committed to working with small farmers for their ingredients, as well as investing money into helping eradicate hunger in the U.S and Canada. Their Honey Potion Mask has been infused with honey that’s been sourced from local farms and the natural ingredient helps to support skin renewal, nourish the complexion, and provide antioxidant support.


If you haven’t already got to know the By BEAUTY BAY Cleansing Pads, then you need to get to know. Designed to replace single-use cotton rounds, these reusable cleansing pads can be used with your favourite cleansers, toners, or even just with water to remove your makeup. Each pad can be used up to 800 times, meaning this pack of three washable pads replaces approximately 2,400 cotton rounds.