10 Swaps To Make Your Makeup Routine 100% Vegan

Contrary to popular belief, Veganuary is not just about eating a plant-based diet. Creating a totally new all-vegan makeup routine for this month and beyond has never been easier and will certainly give you a few extra Veganuary credits. If you’re ready to kick off Veganuary 2022 with a whole new makeup routine, then keep on reading.

NYX Professional Makeup The Marshmellow Smoothing Primer

For makeup that looks its best, all month and beyond, you need The Marshmellow Smoothing Primer from NYX Professional Makeup. This 10-in-1 super-soft primer works to smooth, soften, hydrate, soothe, even skin tone, minimise texture, blurs lines, and adds a soft-focus finish, all whilst keeping your base in place for up to 16 hours.

Urban Decay Stay Naked Foundation

For a real-skin matte finish that last up to 24 hours, the Urban Decay Stay Naked Foundation has got you covered, literally. With an impressive line up of 50 shades, this weightless, buildable foundation offers an ultra-precise colour match and waterproof finish.

RCMA No Colour Powder

Swap out your favourite setting powder this month and try out the RCMA NO Colour Powder. This lightweight, finely milled powder is ideal for all skin tones and buffs into the skin for a seamless and set finish.

BY BEAUTY BAY Powder Bronzer

Get glowing, sun-kissed skin this Veganuary with the By BEAUTY BAY Powder Bronzers. The silky soft powder formula buffs and blends onto the skin for a buildable, seamless wash of colour. 

Youthforia BYO Blush

Get your hands on Tik Tok’s must-have viral product, and a top pick for BEAUTY BAY this Veganuary. Youthforia’s BYO Blush is a colour changing blush oil that creates a uniquely flattering, radiant and buildable flush on every single skin tone and type. 

Sample Beauty The Plush Palette

Treat yourself to a little luxury this Veganuary with the Plush Palette from Sample Beauty. This 24-colour palette features all the rich and regal tones that you need, in one place, all in one butter-soft and ultra-pigmented formula. 

Freck Lid Lick Fluid Eyeliner

The new year is all about experimenting and trying new things, so add the Freck Lid Lick Fluid Eyeliner to your Veganuary haul. These pigment-backed, super fun liners come in a range of colours for you to try out new looks with. 

florence by mills Built to Lash Mascara

This month, say hello to the florence by mills Built to Lash Mascara. Featuring an all-in-one brush to lengthen, lift and volumise the lashes with super-black mineral pigments, this mascara needs to be on your radar.

Kash Beauty Secret Treasure Lip Kit

KASH Beauty’s Secret Treasure Lip Kit features a soft matte lipstick and smooth lip liner in complementing shades, perfect for giving your looks the ultimate finishing touch. Did we mention it’s also vegan?


Complete your Veganuary look with the Dewy Setting Spray from Anastasia Beverly Hills. The gentle water-based mist applies weightlessly to leave skin feeling smooth and refreshed with a dewy, natural and radiant finish.