From Manchester to LA, self-made international MUA and makeup educator MMMMitchell is taking the beauty world by storm. He's been on a wild journey and now it's time for the next part of this trip. It's been a labour of love and we're obsessed with the outcome. Join the ride with BEAUTY BAY and our latest collaboration: Me, Myself & MMMMitchell.

Mmmmitchell Eyeliner Toppers

You heard it here first, Mmmmitchell is back with another game-changing drop. Say hello to his all new glitter eyeliner toppers, available in three shimmering shades. All three liners are super-fast drying and can be used anywhere on your face you feel needs some extra sparkle: your eyes, your lips or your cheeks. Trust us, you don’t want to miss these.

The Shades

32 shades. 24 mattes. 8 shimmers. This isn’t your average rainbow palette. We’re bringing you the ultimate pressed pigment palette that has everything you could ever need. One half is bright and bold, the other is neutral and unusual and each row contains a harmonious colour family of three mattes and one shimmer pigment. We’ve got you shades that will blend, transition, pop and mix. Whatever your vibe, you’ll have all the colours you need to create your own makeup journey.

Beauty Bay
x MMMMitchell

After three years of working side by side, it only felt natural that BEAUTY BAY and MMMMitchell collaborated on something you’ve all been waiting for for so long. We knew what we wanted to create but it was important to make this palette different. From palette design to shade selection and formula creation to pigment names, this collaboration has been an adventure. It didn’t happen overnight - it took a long time to get to where we are today and we can’t wait for you to have it in your hands.

This was honestly one of my biggest dreams and, as a team, we made it come true. So, to thank you guys for all your support and your constant love, I made our dream palette affordable, highly pigmented and, of course, inspirational.


Me, Myself & MMMMitchell 32
colour eyeshadow palette

It’s the moment you’ve all been waiting for… Me, Myself & MMMMitchell is finally here. This psychedelic palette is packed with 32 shades of pressed pigment that can be used anywhere on the face. The butter-soft, silky-smooth pigment blends and builds to create iconic makeup looks. Make this the go-to palette in your collection.

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