What’s Sol de Janeiro and Why Do We Love It?

If you’re a beauty obsessive, which we’re guessing you are, chances are you’ve heard of Sol de Janeiro. Flooding our FYPs and our baskets, this sun-soaked brand has become the new go-to for smelling and feeling delicious. If you’re reading this and wondering ‘What is Sol de Janeiro?’ (and most importantly, does Sol de Janeiro attract spiders?), boy, are you in for a treat. From their signature scents to their Brazilian-inspired creams, we’re here with the answers to all your burning Sol de Janeiro questions.

Scroll on to learn about all things Sol.

What is Sol de Janeiro?

Sol de Janeiro is a vibrant beauty brand named after the ‘Sun of January’, when the sun hits its highest point during Brazilian summers. Encapsulating the warmth, comfort, and beauty of the Brazilian lifestyle, their products bring that blissful summer feeling, whatever the time of year. Their irresistible summer staples span from haircare and skincare to fragrances, but you may know them best for their Brazilian Bum Bum Cream and Brazilian Crush Cheirosa ’62 Perfume Mist.

Why we love Sol de Janeiro

Where do we start? We often get asked “is Sol de Janeiro good?”. For us, this sun-drenched brand has collectively stolen our hearts with its commitment to creating effective and luxuriously summer-inspired staples. Bursting with high quality ingredients such as glow-boosting Brazilian nut oil and nourishing cupuaçu butter, their products care for and celebrate every curve and fold of our bodies.

They also boast an infusion of mouth-watering scents, ranging from their iconic pistachio and salted caramel to black amber plum, jasmine blooms, and vanilla woods. Whether you’re after a hair oil or SPF, Sol de Janeiro is sure to leave you feeling satisfied (and smelling amazing). So if you’re wondering if Sol de Janeiro is worth it, the short answer is “100%.”

Above all else, they keep fun, inclusivity, and body positivity at the forefront of all they do and make it their mission to help us feel good in our skin. *adds to basket*

FAQs about Sol de Janeiro

Is Sol de Janeiro cruelty-free? 

Yes, Sol de Janeiro is proudly cruelty-free and PETA certified. Their finished products and ingredients are not tested on animals by themselves, their suppliers, or any third parties. It’s also verified that their products are not tested on animals anywhere in the world, including mainland China.

Is Sol de Janeiro vegan? 

All of their products are vegan, apart from their Brazilian Kiss Cupuaçu Lip Butter which contains beeswax. Worry not, Sol de Janeiro will be 100% vegan by spring 2025.

Is Sol de Janeiro paraben and sulfate-free? 

Yes, Sol de Janeiro are paraben and sulfate-free. Committed to making their products as skin-friendly as they are enjoyable to use, each of their ingredients are carefully selected for maximum efficacy. Their formulations are free from harsh chemicals and they’ve banned the use of over 100 cosmetics ingredients, so your skin gets everything it needs and nothing it doesn’t. Following a “clean philosophy”, Sol de Janeiro ensure all their products are: 

• Sulfate-free

• Phthalate-free


• Mineral oil free

• Free from microplastics

Does Sol de Janeiro attract spiders?

Thankfully, no.

 While a rumour was sparked on social media that one of their body creams attracted spiders, the brand has since debunked this skin-crawling myth. Reassuring their customers in an Instagram post that while their “products may attract a lot of attention from people, they won’t from arachnids”, we can confirm Sol de Janeiro products are completely safe to use and do not attract spiders. Trust us, we’re taking no risks on this one.


If you’re looking for a beauty brand that captures the sun-drenched essence of Brazil, offers a vibrant range of products, and cultivates self-love, it’s time to try Sol de Janeiro. Whether you’re looking to refresh your skin routine, show your hair you care, or dive into the scents of summer, this is the brand that has – and does – it all.

In our opinion, these are the best Sol de Janeiro products