The cornerstone of every makeup bag, no eye look is complete without lashings of your favourite mascara, and your new favourite can be found in this range! Read up on how to find your mascara match and the best mascara for every lash type, then choose your fave to achieve flawless results. Whether your goal is to lengthen, volumise, lift, thicken, curl, or simply define your lashes, we know all too well how to choose the right mascara and how to apply mascara to transform your lashes. Choose from a selection of colours for eye-brightening results — from dramatic and classic black, to natural brown, to bold colours such as eye-popping purple or electric blue. Nourishing formulas care for your lashes as they are lengthened, and tubing formulas mean you can say goodbye to flaking for good.