Trends

12 TikTok Makeup Hacks That Actually Work

By Kate Sowerbutts, 27th August 2021

It’s hard to imagine what life was like before TikTok. Exploding onto the scene during the pandemic, TikTok has fast...

By Ashleigh Bamber, 26th August 2021

In case you didn’t notice, short nails are officially in. They’re more practical than long nails and between us, we...

By Olivia Wright, 18th August 2021

The 90s are well and truly back, and let me tell you, we’re not mad about it. You may have...

By Ashleigh Bamber, 28th July 2021

We love liner, lashes, and full coverage as much as the next (and probably a little more), but sometimes we’re...

By Ashleigh Bamber, 22nd July 2021

When it comes to your wedding makeup look, there is no right or wrong, no rules and no guidebook. Which...

By Ashleigh Bamber, 2nd July 2021

In case you hadn’t heard, the 2000's are back, and they’re better than ever. We’re talking the days of Juicy...

By Olivia Wright, 23rd June 2021

TikTok has quickly replaced Instagram as the go-to place to discover new beauty products, tips, dupes, and trends. From makeup...

By Ashleigh Bamber, 11th June 2021

One scroll on Instagram and all we see is nails, nails and more nails. Everyone's getting creative and there’s one...

By BEAUTY BAY Staff, 10th June 2021

TikTok has quickly replaced Instagram as the go-to place to discover new beauty products, tips, dupes, and trends. From makeup...

By Ashleigh Bamber, 7th June 2021

If you can’t wear glitter at Pride, then when can you? We've already covered our bright makeup essentials for Pride...